The Beauty & Personal Care Brand Builder Series

The Beauty & Personal Care Brand Builder Series

Density Peptide Hair Serum | Manufacturing and Formulation Insights

This page provides an ingredient-level review of Density Peptide Hair Serum by Verb. Below you’ll find the publicly available ingredient list, a dynamic ingredient breakdown linked to the FormuNova ingredient database, and a formula structure overview intended for cosmetic founders, product developers, and brand teams researching competitor product architecture in modern hair growth and related Beauty & Personal Care categories. This page is a formulation and manufacturing review and does not imply or state any association between FormuNova and Verb.

Full Ingredient List

Aqua/Water/Eau, Glycerin, 1,2-Hexanediol, Propanediol, Niacinamide, Biotinoyl Tripeptide-1, Glycine Soja (Soybean) Germ Extract, Scutellaria Baicalensis Root Extract, Triticum Vulgare (Wheat) Germ Extract, Panax Ginseng Root Extract, Arginine, Xanthan Gum, Sodium Phytate, Calcium Gluconate, Gluconolactone, Lactic Acid, Citric Acid, Polyacrylate Crosspolymer-6, Parfum/Fragrance, Polysorbate 20, Polyglyceryl-4 Caprate, Hydroxyacetophenone, Butylene Glycol, T-Butyl Alcohol, Sodium Benzoate, Camphor, Beta-Caryophyllene, Limonene, Geraniol, Geranyl Acetate, Hexyl Cinnamal, Linalool, Linalyl Acetate, Alpha-Pinene, Beta-Pinene, Gamma-Terpinene, Terpinolene

Formulation Deep Dive

Verb’s Density Peptide Hair Serum is formulated as a high-performance, water-based scalp treatment designed to support hair density and follicle health. The carrier system utilizes a high concentration of humectants, including Glycerin and Propanediol, to facilitate the delivery of actives into the scalp without leaving a heavy or oily residue. The primary active strategy relies on a synergistic blend of Biotinoyl Tripeptide-1, Niacinamide (Vitamin B3), and Panax Ginseng Root Extract to stimulate the scalp and strengthen hair at the root, while botanical extracts like Scutellaria Baicalensis Root and Triticum Vulgare (Wheat) Germ provide antioxidant support. The formulation is stabilized with Polyacrylate Crosspolymer-6 and Xanthan Gum to create a lightweight, fluid texture, and is preserved with a system including Sodium Benzoate, Gluconolactone, and Hydroxyacetophenone for long-term microbial stability.

Ingredient Analysis

About our ratings
Water GREAT
Purified water serves as the primary, high-quality solvent in most cosmetics.
Solvent
Glycerin GREAT
To attract and retain moisture in the skin and hair, enhancing hydration and improving barrier function.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Soother Barrier Support Anti-Aging Agent Solvent
1,2-Hexanediol GOOD
A multifunctional glycol used as a humectant and preservative booster with mild antimicrobial activity.
Hydrator Preservative
Propanediol GREAT
Improve hydration, solubilize actives, enhance texture and absorption, support barrier function.
Hydrator Emollient Barrier Support Solvent
Niacinamide GREAT
To enhance skin and scalp health by improving barrier function, reducing inflammation, and providing antioxidant protection.
Hydrator Moisturizer Antioxidant Strengthener Anti-Inflammatory Agent Barrier Support Oil Control Agent Tone Evener Anti-Aging Agent
Biotinoyl Tripeptide-1 GOOD
A biotin-conjugated tripeptide used to support the appearance of stronger, fuller, healthier hair.
Strengthener Conditioner
Glycine Soja (Soybean) Germ Extract GOOD
An antioxidant and skin-conditioning botanical active for both skincare and hair care. Its concentrated soy isoflavones (genistein, daidzein) neutralize free radicals, are associated with supporting collagen and elasticity (notably in mature skin), help soothe and even the look of skin tone, and inhibit 5α-reductase — supporting scalp and hair applications alongside facial skincare.
Antioxidant Anti-Aging Agent Tone Evener Soother Barrier Support
Baicapil™ GOOD
Stimulate follicular stem cells, prolong growth phase, reduce hair shedding, and enhance hair density.
Antioxidant Strengthener Soother Anti-Inflammatory Agent Barrier Support Blood Flow Modulator
Triticum Vulgare (Wheat) Germ Extract GOOD
A vitamin E-rich, wheat-derived botanical that nourishes and conditions skin and hair and provides antioxidant protection.
Antioxidant Emollient Barrier Support
Panax Ginseng Root Extract GREAT
To combat photoaging, reinforce skin barrier integrity, hydrate and brighten skin, soothe inflammation, and enhance structural resilience through collagen and extracellular matrix support.
Hydrator Antioxidant Strengthener Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
L-Arginine GREAT
Enhances skin hydration, supports collagen synthesis, promotes hair growth, and strengthens hair fibers.
Hydrator Conditioner Antioxidant Strengthener Soother Barrier Support Anti-Aging Agent Blood Flow Modulator
Xanthan Gum GOOD
Improves formula viscosity and stability, enhances spreadability, supports skin hydration by forming a moisture-retaining film, and smooths hair appearance.
Hydrator Moisturizer Texture Enhancer Conditioner Soother Barrier Support Emulsifier
Sodium Phytate GOOD
To bind metal ions that degrade formulations, thereby preserving stability, enhancing clarity, supporting preservative efficacy, and contributing mild hydrating and brightening effects.
Moisturizer Texture Enhancer Antioxidant Preservative Chelating Agent
Calcium Gluconate GOOD
A water-soluble calcium salt used for skin conditioning, chelation (formula stability) and mild humectancy — a gentle cosmetic source of calcium.
Chelating Agent Hydrator
Gluconolactone GOOD
A gentle polyhydroxy acid (PHA) that provides mild exfoliation, humectant hydration, and antioxidant / chelating support, and reinforces eco-preservative systems.
Exfoliant Hydrator Antioxidant
Lactic Acid GREAT
Exfoliate dead cells, hydrate, and adjust pH to enhance skin renewal and hair strength.
Hydrator Moisturizer Exfoliant Microbiome Balance Agent Tone Evener Anti-Aging Agent
Citric Acid GOOD
Acts mainly as a pH adjuster and buffer and as a chelating agent that protects formula stability and preservation; at higher leave-on levels it also serves as a mild exfoliating AHA.
Chelating Agent Exfoliant
Polyacrylate Crosspolymer-6 GOOD
A synthetic rheology modifier and sensory enhancer that thickens, stabilizes and delivers a silky feel.
Texture Enhancer
Fragrance FAIR
The aromatic component of a cosmetic — a blended scent that defines a product’s smell and sensory experience, used within IFRA safe-use limits and with required allergen declaration.
Polysorbate 20 GOOD
To stabilise oil-in-water or water-in-oil mixtures, reduce interfacial tension, solubilise lipophilic actives, and improve formulation texture and performance in skin and hair care systems.
Texture Enhancer Cleansing Agent Emulsifier Solvent
Polyglyceryl-4 Caprate NOT RATED
Hydroxyacetophenone GOOD
A multifunctional antioxidant and soothing agent that also supports preservation and stability.
Antioxidant Soother
Butylene Glycol GOOD
To hydrate and condition skin and hair, enhance the absorption of active ingredients, and improve product texture and stability.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Solvent Preservative
T-Butyl Alcohol NOT RATED
Sodium Benzoate GOOD
Functions as a preservative (antimicrobial), protecting water-containing formulations from yeast, mold, and bacterial spoilage. Its activity is pH-dependent and strongest in acidic systems (optimal below roughly pH 5), so it is used in low-pH products and frequently paired with potassium sorbate for broader, more robust preservation.
Preservative
Cinnamomum Camphora (Camphor) Oil CAUTION
To induce a cooling, analgesic sensation, stimulate local microcirculation, and provide antimicrobial support for compromised skin or scalp.
Texture Enhancer Astringent Soother Oil Control Agent Blood Flow Modulator
Beta-Caryophyllene CAUTION
A naturally-occurring warm, woody-spicy terpene, used as a fragrance component; listed individually as an EU-declared allergen when present above regulatory thresholds.
Limonene CAUTION
A naturally-occurring citrus terpene fragrance component, listed individually as an EU-declared allergen when present above regulatory thresholds.
Geraniol CAUTION
A naturally-occurring rose-scented terpene alcohol, used as a fragrance component; listed individually as an EU-declared allergen when present above regulatory thresholds.
Geranyl Acetate NOT RATED
Hexyl Cinnamal CAUTION
A naturally-occurring jasmine-like aromatic aldehyde, used as a fragrance component; listed individually as an EU-declared allergen when present above regulatory thresholds.
Linalool CAUTION
A naturally-occurring floral terpene alcohol fragrance component, listed individually as an EU-declared allergen when present above regulatory thresholds.
Linalyl Acetate CAUTION
A naturally-occurring fresh, bergamot-and-lavender ester, used as a fragrance component; listed individually as an EU-declared allergen when present above regulatory thresholds.
Pinene CAUTION
A naturally-occurring monoterpene present in many essential oils; contributes fresh, resinous scent and is disclosed as a fragrance allergen.
Gamma-Terpinene NOT RATED
Terpinolene NOT RATED
The information provided in this review is based on internal research and publicly available sources. It is intended for general informational purposes only and does not constitute medical, legal, or regulatory advice. We do not guarantee the accuracy or completeness of this information. Users are encouraged to conduct their own research and consult appropriate professionals before making decisions based on this information.

The manufacturing partners for Verb are not publicly disclosed. Many brands work with multiple contract manufacturers across different regions depending on production volume, product type, and regulatory requirements.

Exact sales numbers for Verb are not publicly disclosed.

Verb has successfully captured market share by focusing on a successful balance of marketing and formulation.

Replicating that success requires more than just copying a formula, it requires identifying a marketing strategy that is unique to your brand’s audience, associated with a great product offering.

At FormuNova, we specialize in helping brands move past imitation to create high-performance product offerings with potential to outperform the current market leaders. Let’s discuss your launch strategy.

Planning your next product launch?

Product Development, Private Label and Custom Formulation

Skin care concept, cosmetic products round drops texture samples such as moisturizer, serum and oil

Researching successful Hair Growth for your next product launch?

This page provides an independent ingredient analysis of publicly available cosmetic products for research purposes. All trademarks, brand names, and product names are the property of their respective owners. FormuNova does not claim to be affiliated with, endorsed by, or sponsored by the brands mentioned on this page. Product images, when shown, are used solely for identification and commentary under fair use principles.

Minimal skincare foam cream and serum drop texture

FormuNova is a full-service Beauty & Personal Care formulation and contract manufacturing partner.

Let’s talk about your next product launch.

Made in USA
Made in USA
Macro close-up of clear cosmetic serum or essence with visible air bubbles. Ideal for beauty branding, cosmetic ads, skincare ingredient design, or clean and minimal product presentations.