The Beauty & Personal Care Brand Builder Series

The Beauty & Personal Care Brand Builder Series

Growth Activator Hair Serum | Manufacturing and Formulation Insights

This page provides an ingredient-level review of Growth Activator Hair Serum by Keranique. Below you’ll find the publicly available ingredient list, a dynamic ingredient breakdown linked to the FormuNova ingredient database, and a formula structure overview intended for cosmetic founders, product developers, and brand teams researching competitor product architecture in modern hair growth and related Beauty & Personal Care categories. This page is a formulation and manufacturing review and does not imply or state any association between FormuNova and Keranique.

Full Ingredient List

Water (Aqua, Eau), Butylene Glycol, Caprylyl Glycol, PPG-5-Ceteth-20, Glycerin, Niacinamide, Acetyl Glucosamine, Mannitol, Quaternium-80, Propylene Glycol, Propanediol, Oleth-10, Ammonium Acryloyldimethyltaurate/VP Copolymer, Hydroxyethylcellulose, Fragrance (Parfum), Cetrimonium Chloride, Polysorbate 20, Tetrasodium Glutamate Diacetate, Menthol, Panthenol, Glyceryl Laurate, Benzoic Acid, Sorbic Acid, Glyceryl Undecylenate, Chondrus Crispus Extract, Aminomethyl Propanol, Quaternium-95, Cystine Bis-PG-Propyl Silanetriol, Laminaria Digitata Extract, Hydrolyzed Ceratonia Siliqua Seed Extract, Arginine, Acetyl Tyrosine, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Zea Mays (Corn) Starch, Pentylene Glycol, Keratin, PEG-12 Dimethicone, Calcium Pantothenate, Zinc Gluconate, Xanthan Gum, Glycogen, Ornithine HCL, Magnesium Ascorbyl Phosphate, Hydrolyzed Corn Protein, Sodium Benzoate, Dextran, Hydrolyzed Keratin, Polyquaternium-11, Citrulline, Potassium Sorbate, Biotin, Hydrolyzed Soy Protein, Adenosine, Glucosamine HCL, Acetyl Tetrapeptide-3, Trifolium Pratense (Clover) Flower Extract, Disodium Succinate, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Arctium Majus Root Extract, Panax Ginseng Root Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Carnitine, Citral, Coumarin, Limonene, Geraniol, Linalool

Formulation Deep Dive

Keranique’s Growth Activator Hair Serum is formulated as a sophisticated aqueous-based scalp treatment designed to address hair thinning through a multi-pathway approach. The carrier system utilizes a complex of water, butylene glycol, and propanediol to facilitate the delivery of polar actives, while glycerin and niacinamide (Vitamin B3) ensure the scalp barrier remains hydrated and resilient. The active performance is driven by a synergistic blend of Acetyl Tetrapeptide-3 and Trifolium Pratense (Clover) Flower Extract to support follicle integrity, complemented by biotin and a hydrolyzed protein complex (Keratin, Soy, and Corn) to reinforce the hair shaft's structural density. Furthermore, the inclusion of Panax Ginseng Root Extract and arginine provides metabolic support to the scalp microenvironment. The formula is stabilized by a hybrid rheology modifier system featuring ammonium acryloyldimethyltaurate/VP copolymer and xanthan gum, and is preserved using a broad-spectrum blend of sodium benzoate, potassium sorbate, and benzoic acid to ensure long-term formulaic stability.

Formula Structure Overview

This formula has a 64% match with ingredients from our research database. Among the matched ingredients, the main functional themes identified are categorized as hydrator, barrier support, conditioner, and antioxidant ingredients.

Reviewed Ingredient Coverage
64%
Matched Ingredients
43

Ingredient Analysis

About our ratings
Water GREAT
Purified water serves as the primary, high-quality solvent in most cosmetics.
Solvent
Butylene Glycol GOOD
To hydrate and condition skin and hair, enhance the absorption of active ingredients, and improve product texture and stability.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Solvent Preservative
Caprylyl Glycol GREAT
Enhances hydration, texture, and skin/hair conditioning while improving emulsion stability.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Anti-Frizz Agent Microbiome Balance Agent Barrier Support Emulsifier
PPG-5-Ceteth-20 NOT RATED
Glycerin GREAT
To attract and retain moisture in the skin and hair, enhancing hydration and improving barrier function.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Soother Barrier Support Anti-Aging Agent Solvent
Niacinamide GREAT
To enhance skin and scalp health by improving barrier function, reducing inflammation, and providing antioxidant protection.
Hydrator Moisturizer Antioxidant Strengthener Anti-Inflammatory Agent Barrier Support Oil Control Agent Tone Evener Anti-Aging Agent
Acetyl Glucosamine NOT RATED
Mannitol GOOD
A natural sugar alcohol used as a humectant, mild antioxidant and gentle sensory aid.
Hydrator Antioxidant
Quaternium-80 NOT RATED
Propylene Glycol GOOD
Attract and retain moisture; solubilize actives; inhibit microbial growth in formulations.
Hydrator Moisturizer Emollient Texture Enhancer Solvent Preservative
Propanediol GREAT
Improve hydration, solubilize actives, enhance texture and absorption, support barrier function.
Hydrator Emollient Barrier Support Solvent
Oleth-10 NOT RATED
Flocare SK™ GOOD
To provide immediate viscosity, emulsion stabilization, and cationic conditioning through cold-process formulation.
Texture Enhancer Conditioner Anti-Frizz Agent Emulsifier
Hydroxyethylcellulose GOOD
To enhance product viscosity, stability, and texture in skincare and haircare formulations.
Texture Enhancer Emulsifier
Fragrance FAIR
The aromatic component of a cosmetic — a blended scent that defines a product’s smell and sensory experience, used within IFRA safe-use limits and with required allergen declaration.
Cetrimonium Chloride GOOD
To condition and detangle hair, control static and frizz, facilitate cleansing, and help preserve formula integrity.
Texture Enhancer Conditioner Anti-Frizz Agent Volume Control Agent
Polysorbate 20 GOOD
To stabilise oil-in-water or water-in-oil mixtures, reduce interfacial tension, solubilise lipophilic actives, and improve formulation texture and performance in skin and hair care systems.
Texture Enhancer Cleansing Agent Emulsifier Solvent
Tetrasodium Glutamate Diacetate GOOD
Chelates metal ions to stabilize formulations, reduce water hardness and enhance the efficacy of preservatives.
Texture Enhancer Cleansing Agent Barrier Support Preservative Chelating Agent
Menthol FAIR
Provides a cooling sensation, soothes irritation, and enhances blood circulation in skin and scalp applications.
Cleansing Agent Exfoliant Antioxidant Soother Anti-Inflammatory Agent Oil Control Agent Tone Evener Blood Flow Modulator
Panthenol GREAT
To hydrate and condition skin and hair, enhance barrier function, and provide anti-inflammatory benefits.
Hydrator Moisturizer Emollient Conditioner Strengthener Soother Anti-Inflammatory Agent Barrier Support Emulsifier
Glyceryl Laurate NOT RATED
Sodium Benzoate GOOD
Functions as a preservative (antimicrobial), protecting water-containing formulations from yeast, mold, and bacterial spoilage. Its activity is pH-dependent and strongest in acidic systems (optimal below roughly pH 5), so it is used in low-pH products and frequently paired with potassium sorbate for broader, more robust preservation.
Preservative
Potassium Sorbate GOOD
Functions as a preservative (antimicrobial), protecting water-containing formulations primarily against yeasts and molds, with weaker activity against bacteria. Its activity is pH-dependent and strongest in acidic systems (effective below roughly pH 6, optimal near pH 4.4), so it is used in low-pH products and is commonly paired with a second preservative such as sodium benzoate for broad-spectrum coverage.
Preservative
Glyceryl Undecylenate NOT RATED
Carrageenan Gum GOOD
To thicken and stabilize emulsions, form flexible films that lock in moisture, and provide viscosity and slip to skin‑care and hair‑care formulations.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Antioxidant Anti-Inflammatory Agent Barrier Support Emulsifier
Aminomethyl Propanol GOOD
A mild organic base used as a pH adjuster, buffer and carbomer neutralizer.
Quaternium-95 NOT RATED
Cystine Bis-PG-Propyl Silanetriol NOT RATED
Laminaria digitata Extract GREAT
Deeply hydrate, protect, and calm the skin and scalp while enhancing texture, resilience, and overall radiance.
Hydrator Moisturizer Texture Enhancer Antioxidant Strengthener Soother Barrier Support
Hydrolyzed Ceratonia Siliqua Seed Extract NOT RATED
L-Arginine GREAT
Enhances skin hydration, supports collagen synthesis, promotes hair growth, and strengthens hair fibers.
Hydrator Conditioner Antioxidant Strengthener Soother Barrier Support Anti-Aging Agent Blood Flow Modulator
Acetyl Tyrosine NOT RATED
Hydrolyzed Vegetable Protein PG-Propyl Silanetriol NOT RATED
Zea Mays (Corn) Starch NOT RATED
Pentylene Glycol GREAT
To elevate cosmetic formulations by delivering efficient hydration, actives solubilization, enhanced texture, and supplemental antimicrobial support—thereby improving both performance and sensory quality.
Hydrator Moisturizer Texture Enhancer Conditioner Soother Barrier Support Solvent Preservative
Keratin NOT RATED
PEG-12 Dimethicone NOT RATED
Calcium Pantothenate NOT RATED
Zinc Gluconate FAIR
To reduce sebum, calm inflammation, inhibit microbial activity, combat oxidative stress, and accelerate skin repair in both topical skincare and scalp treatments.
Astringent Antioxidant Anti-Inflammatory Agent Barrier Support Oil Control Agent Preservative
Xanthan Gum GOOD
Improves formula viscosity and stability, enhances spreadability, supports skin hydration by forming a moisture-retaining film, and smooths hair appearance.
Hydrator Moisturizer Texture Enhancer Conditioner Soother Barrier Support Emulsifier
Glycogen NOT RATED
Ornithine HCL NOT RATED
Magnesium Ascorbyl Phosphate GREAT
Delivers antioxidant protection, brightens skin, stimulates collagen production, and supports scalp health.
Hydrator Antioxidant Soother Tone Evener Anti-Aging Agent
Hydrolyzed Corn Protein NOT RATED
Dextran GOOD
A naturally derived polysaccharide used as a skin-conditioning humectant, texture / viscosity modifier and gentle carrier.
Hydrator Texture Enhancer
Hydrolyzed Keratin GOOD
Deposit keratin-derived peptides that form a substantive, breathable film to improve moisture retention, combability, and fiber resilience.
Hydrator Texture Enhancer Conditioner Anti-Frizz Agent Strengthener Barrier Support
Polyquaternium-11 GOOD
Cationic film-former that enhances combability, controls flyaways/frizz, and improves sensory feel in water-based systems.
Texture Enhancer Conditioner Anti-Frizz Agent
Citrulline NOT RATED
Biotin GOOD
Enhance skin and hair health by supporting keratin structure and improving hydration.
Hydrator Conditioner Strengthener Barrier Support Anti-Aging Agent
Hydrolyzed Soy Protein NOT RATED
Adenosine GREAT
Stimulates collagen production, reduces wrinkles, and soothes skin irritation.
Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Glucosamine HCL NOT RATED
Acetyl Tetrapeptide-3 GOOD
A biomimetic peptide (the Capixyl active) that supports the appearance of denser, healthier-looking hair by stimulating extracellular-matrix anchoring proteins around the follicle; also used for a firmer-looking skin appearance.
Strengthener Anti-Aging Agent
Trifolium Pratense (Red Clover) Flower Extract GREAT
Enhance skin resilience, hydration, and radiance; soothe inflammation; stabilize tone; and support scalp health and hair density.
Hydrator Conditioner Antioxidant Soother Anti-Inflammatory Agent Barrier Support Anti-Aging Agent
Disodium Succinate NOT RATED
Citric Acid GOOD
Acts mainly as a pH adjuster and buffer and as a chelating agent that protects formula stability and preservation; at higher leave-on levels it also serves as a mild exfoliating AHA.
Chelating Agent Exfoliant
Guar Hydroxypropyltrimonium Chloride GREAT
To smooth and condition hair and skin, reduce static and frizz, enhance viscosity, and improve sensory experience in liquid formulations.
Texture Enhancer Conditioner Anti-Frizz Agent
Polyquaternium-7 GOOD
To deliver enhanced combability, minimize static, boost shine, improve foam stability, and create a smooth, velvety skin/hair feel.
Moisturizer Conditioner Strengthener Emulsifier
Arctium Majus Root Extract NOT RATED
Panax Ginseng Root Extract GREAT
To combat photoaging, reinforce skin barrier integrity, hydrate and brighten skin, soothe inflammation, and enhance structural resilience through collagen and extracellular matrix support.
Hydrator Antioxidant Strengthener Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate NOT RATED
Carnitine GOOD
Reduce sebum production and support mitochondrial energy metabolism in skin and scalp cells.
Antioxidant Detoxifier Strengthener Barrier Support Oil Control Agent Tone Evener Anti-Aging Agent Blood Flow Modulator
Citral CAUTION
A naturally-occurring lemon-scented aldehyde fragrance component, listed individually as an EU-declared allergen when present above regulatory thresholds.
Coumarin CAUTION
A naturally-occurring sweet, hay-like aromatic compound, used as a fragrance component; listed individually as an EU-declared allergen when present above regulatory thresholds.
Limonene CAUTION
A naturally-occurring citrus terpene fragrance component, listed individually as an EU-declared allergen when present above regulatory thresholds.
Geraniol CAUTION
A naturally-occurring rose-scented terpene alcohol, used as a fragrance component; listed individually as an EU-declared allergen when present above regulatory thresholds.
Linalool CAUTION
A naturally-occurring floral terpene alcohol fragrance component, listed individually as an EU-declared allergen when present above regulatory thresholds.
The information provided in this review is based on internal research and publicly available sources. It is intended for general informational purposes only and does not constitute medical, legal, or regulatory advice. We do not guarantee the accuracy or completeness of this information. Users are encouraged to conduct their own research and consult appropriate professionals before making decisions based on this information.

The manufacturing partners for Keranique are not publicly disclosed. Many brands work with multiple contract manufacturers across different regions depending on production volume, product type, and regulatory requirements.

Exact sales numbers for Keranique are not publicly disclosed.

Keranique has successfully captured market share by focusing on a successful balance of marketing and formulation.

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