The Beauty & Personal Care Brand Builder Series

The Beauty & Personal Care Brand Builder Series

Hair Serum | Manufacturing and Formulation Insights

This page provides an ingredient-level review of Hair Serum by Nutrafol. Below you’ll find the publicly available ingredient list, a dynamic ingredient breakdown linked to the FormuNova ingredient database, and a formula structure overview intended for cosmetic founders, product developers, and brand teams researching competitor product architecture in modern hair serums and related Beauty & Personal Care categories. This page is a formulation and manufacturing review and does not imply or state any association between FormuNova and Nutrafol.

Full Ingredient List

Water, Glycerin, Camellia Sinensis Leaf Extract, Glycine, Larix Europaea Wood Extract, Pisum Sativum Extract, Olea Europaea Leaf Extract, Melaleuca Alternifolia Leaf Oil, Curcuma Longa Root Extract, Equisetum Arvense Extract, Hippophae Rhamnoides Fruit Extract, Laminaria Saccharina Extract, Lepidium Meyenii Root Extract, Panax Ginseng Root Extract, Moringa Oleifera Seed Extract, Sodium Metabisulfite, L Theanine, Panthenol, Niacinamide, Melatonin, Alcohol, Phytic Acid, Sodium Dehydroacetate, Sodium Hyaluronate, Zinc Chloride, Potassium Sorbate, Sodium Benzoate, Phosphate Buffered Saline, Withania Somnifera Seed Extract

Formulation Deep Dive

Nutrafol Hair Serum is formulated as a high-performance, water-based scalp treatment designed to support hair density and follicle health. The carrier system utilizes a blend of water and glycerin as primary humectants to facilitate the delivery of botanical actives without weighing down the hair. The formulation strategy leverages a synergistic complex of Camellia Sinensis Leaf Extract (Green Tea), Pisum Sativum Extract (Pea Sprout), and Larix Europaea Wood Extract to target the hair growth cycle and minimize thinning. This is further enhanced by Niacinamide (Vitamin B3) and Melatonin to support the scalp barrier and provide antioxidant protection. The system is stabilized in a phosphate buffered saline base and utilizes a preservative blend of sodium benzoate and potassium sorbate to ensure long-term formulaic integrity.

Ingredient Analysis

About our ratings
Water GREAT
Purified water serves as the primary, high-quality solvent in most cosmetics.
Solvent
Glycerin GREAT
To attract and retain moisture in the skin and hair, enhancing hydration and improving barrier function.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Soother Barrier Support Anti-Aging Agent Solvent
Camellia Sinensis (Green Tea) Leaf Extract GREAT
Deliver catechin-based antioxidant and anti-inflammatory benefits to support photoprotection, calm irritation, and help normalize excess sebum.
Conditioner Antioxidant Soother Anti-Inflammatory Agent Barrier Support Oil Control Agent Anti-Aging Agent UV Protector
Glycine GOOD
A free amino acid and component of the skin’s Natural Moisturizing Factor, used as a humectant and skin-conditioning agent to support moisture and softness.
Hydrator Conditioner
Larix Europaea Wood Extract GOOD
A larch-wood arabinogalactan extract used to soothe, condition and form a light smoothing film.
Soother Conditioner
Pisum Sativum (Pea) Peptide GREAT
To enhance skin hydration and elasticity, promote even skin tone, and improve hair strength and volume.
Hydrator Antioxidant Strengthener Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Olea Europaea Leaf Extract NOT RATED
Melaleuca Alternifolia (Tea Tree) Oil GOOD
Offer antimicrobial, anti-inflammatory, and soothing actions to combat acne, dandruff, and microbial imbalances.
Cleansing Agent Antioxidant Soother Anti-Inflammatory Agent Microbiome Balance Agent Oil Control Agent
Curcuma Longa Root Extract NOT RATED
Equisetum Arvense (Horsetail) Extract GOOD
Supports collagen synthesis and elasticity in skin while bolstering hair fiber resilience and scalp conditioning.
Texture Enhancer Conditioner Antioxidant Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Hippophae Rhamnoides Fruit Extract NOT RATED
Laminaria Saccharina Extract GREAT
Provides deep hydration, protects against oxidative stress, calms irritation, and supports a resilient skin barrier in cosmetic formulations.
Hydrator Antioxidant Soother Anti-Inflammatory Agent Barrier Support
Lepidium Meyenii Root Extract NOT RATED
Panax Ginseng Root Extract GREAT
To combat photoaging, reinforce skin barrier integrity, hydrate and brighten skin, soothe inflammation, and enhance structural resilience through collagen and extracellular matrix support.
Hydrator Antioxidant Strengthener Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Moringa Pterygosperma Seed Extract GREAT
To protect skin and scalp from oxidative and environmental stress while supporting barrier integrity and overall tissue comfort.
Antioxidant Strengthener Barrier Support Anti-Aging Agent
Sodium Metabisulfite FAIR
A reducing antioxidant used to protect sensitive, oxidation-prone formulas from discoloration.
Antioxidant Preservative
L Theanine NOT RATED
Panthenol GREAT
To hydrate and condition skin and hair, enhance barrier function, and provide anti-inflammatory benefits.
Hydrator Moisturizer Emollient Conditioner Strengthener Soother Anti-Inflammatory Agent Barrier Support Emulsifier
Niacinamide GREAT
To enhance skin and scalp health by improving barrier function, reducing inflammation, and providing antioxidant protection.
Hydrator Moisturizer Antioxidant Strengthener Anti-Inflammatory Agent Barrier Support Oil Control Agent Tone Evener Anti-Aging Agent
Melatonin GOOD
A naturally occurring antioxidant used to defend the look of skin and support overnight recovery in night and after-sun care.
Antioxidant Anti-Aging Agent
Alcohol GOOD
A fast-evaporating cosmetic alcohol (undenatured ethanol) used as a solvent, astringent and quick-dry base; note the “Alcohol” vs. “Alcohol Denat.”/SD Alcohol 40-B distinction for US markets.
Solvent Astringent
Phytic Acid GOOD
A plant-derived chelating agent and mild antioxidant that stabilizes formulas and supports an even skin tone.
Chelating Agent Antioxidant
Sodium Dehydroacetate NOT RATED
Sodium Hyaluronate GREAT
To attract and retain moisture within skin and hair-care formulations, improve product texture and spread, fortify barrier integrity and deliver a smoothing, plumping effect.
Hydrator Moisturizer Texture Enhancer Conditioner Soother Barrier Support Anti-Aging Agent
Zinc Chloride GOOD
A soluble zinc salt used as an astringent and scalp oil-balancer.
Astringent Oil Control Agent
Potassium Sorbate GOOD
Functions as a preservative (antimicrobial), protecting water-containing formulations primarily against yeasts and molds, with weaker activity against bacteria. Its activity is pH-dependent and strongest in acidic systems (effective below roughly pH 6, optimal near pH 4.4), so it is used in low-pH products and is commonly paired with a second preservative such as sodium benzoate for broad-spectrum coverage.
Preservative
Sodium Benzoate GOOD
Functions as a preservative (antimicrobial), protecting water-containing formulations from yeast, mold, and bacterial spoilage. Its activity is pH-dependent and strongest in acidic systems (optimal below roughly pH 5), so it is used in low-pH products and frequently paired with potassium sorbate for broader, more robust preservation.
Preservative
Phosphate Buffered Saline NOT RATED
Withania Somnifera Seed Extract NOT RATED
The information provided in this review is based on internal research and publicly available sources. It is intended for general informational purposes only and does not constitute medical, legal, or regulatory advice. We do not guarantee the accuracy or completeness of this information. Users are encouraged to conduct their own research and consult appropriate professionals before making decisions based on this information.

The manufacturing partners for Nutrafol are not publicly disclosed. Many brands work with multiple contract manufacturers across different regions depending on production volume, product type, and regulatory requirements.

Exact sales numbers for Nutrafol are not publicly disclosed.

Nutrafol has successfully captured market share by focusing on a successful balance of marketing and formulation.

Replicating that success requires more than just copying a formula, it requires identifying a marketing strategy that is unique to your brand’s audience, associated with a great product offering.

At FormuNova, we specialize in helping brands move past imitation to create high-performance product offerings with potential to outperform the current market leaders. Let’s discuss your launch strategy.

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This page provides an independent ingredient analysis of publicly available cosmetic products for research purposes. All trademarks, brand names, and product names are the property of their respective owners. FormuNova does not claim to be affiliated with, endorsed by, or sponsored by the brands mentioned on this page. Product images, when shown, are used solely for identification and commentary under fair use principles.

Minimal skincare foam cream and serum drop texture

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Made in USA
Made in USA
Macro close-up of clear cosmetic serum or essence with visible air bubbles. Ideal for beauty branding, cosmetic ads, skincare ingredient design, or clean and minimal product presentations.