The Beauty & Personal Care Brand Builder Series

The Beauty & Personal Care Brand Builder Series

A-Passioni™ Retinol Cream | Manufacturing and Formulation Insights

This page provides an ingredient-level review of A-Passioni™ Retinol Cream by Drunk Elephant. Below you’ll find the publicly available ingredient list, a dynamic ingredient breakdown linked to the FormuNova ingredient database, and a formula structure overview intended for cosmetic founders, product developers, and brand teams researching competitor product architecture in modern face moisturizers and related Beauty & Personal Care categories. This page is a formulation and manufacturing review and does not imply or state any association between FormuNova and Drunk Elephant.

Full Ingredient List

Water/Aqua/Eau, Glycerin, Coco-Caprylate, Stearic Acid, Coconut Alkanes, Glyceryl Stearate, Niacinamide, Caprylic/Capric Triglyceride, Cetearyl Alcohol, Pentylene Glycol, Passiflora Edulis Seed Oil, Retinol, Simmondsia Chinensis (Jojoba) Seed Oil, Sclerocarya Birrea Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Cetyl Ethylhexanoate, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Brassica Oleracea Acephala Leaf Extract, Brassica Oleracea Italica (Broccoli) Extract, Tetrahexyldecyl Ascorbate, Chrysin, Persea Gratissima (Avocado) Oil, Linoleic Acid, Linolenic Acid, Ceramide NP, Xanthophylls, Phytosphingosine, Phytosterols, Jojoba Esters, Physalis Pubescens Fruit Juice, Stearyl Glycyrrhetinate, Oryza Sativa (Rice Bran) Extract, Glycine Soja (Soybean) Oil, Carthamus Tinctorium (Safflower) Seed Oil, Palmitoyl Hexapeptide-12, Cetyl Palmitate, Trehalose, Lauric Acid, Sodium Hyaluronate Crosspolymer, Olea Europaea (Olive) Fruit Oil, Glucosamine HCL, Tocopheryl Acetate, Coco-Caprylate/Caprate, Pisum Sativum (Pea) Extract, Tocopherol, Bambusa Vulgaris Leaf/Stem Extract, Phenoxyethanol, Caprylyl Glycol, Carbomer, Trideceth-6 Phosphate, N-Hydroxysuccinimide, Ceteareth-20, Sodium Hydroxide, Laureth-23, Steareth-20, Propanediol, Chlorhexidine Digluconate, Polysorbate 20, Trisodium Ethylenediamine Disuccinate, Chlorphenesin, Potassium Sorbate, Ethylhexylglycerin

Formulation Deep Dive

Drunk Elephant A-Passioni Retinol Cream is a high-potency, emulsion-based corrective treatment designed to deliver 1.0% Retinol for cellular turnover and dermal remodeling. The carrier system utilizes a sophisticated lipid-replenishing base of Coco-Caprylate, Coconut Alkanes, and plant-derived oils including Passiflora Edulis (Passionfruit) Seed Oil and Sclerocarya Birrea (Marula) Seed Oil to mitigate the potential irritation often associated with pure Vitamin A. Active performance is driven by the synergistic combination of Retinol, Niacinamide (Vitamin B3) for barrier support, and a peptide complex featuring Palmitoyl Tripeptide-1 and Palmitoyl Tetrapeptide-7 to enhance structural protein synthesis. The formulation is stabilized through a robust rheology modifier network including Carbomer and Trideceth-6 Phosphate, and preserved with a multi-functional system of Phenoxyethanol, Ethylhexylglycerin, and Chlorphenesin to ensure long-term microbial integrity.

Ingredient Analysis

About our ratings
Water GREAT
Purified water serves as the primary, high-quality solvent in most cosmetics.
Solvent
Glycerin GREAT
To attract and retain moisture in the skin and hair, enhancing hydration and improving barrier function.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Soother Barrier Support Anti-Aging Agent Solvent
Coco-Caprylate NOT RATED
Stearic Acid GOOD
Thicken and stabilize emulsions, soften skin, enhance sensory richness, and form protective lipid films on skin and hair.
Emollient Texture Enhancer Barrier Support Emulsifier
Coconut Alkanes GOOD
A coconut-derived emollient used for silky, weightless slip as a natural silicone alternative.
Emollient Texture Enhancer
Glyceryl Stearate GOOD
To stabilize oil and water mixtures, enhance product texture, moisturize skin, and condition hair in cosmetic formulations.
Emollient Texture Enhancer Conditioner Emulsifier
Niacinamide GREAT
To enhance skin and scalp health by improving barrier function, reducing inflammation, and providing antioxidant protection.
Hydrator Moisturizer Antioxidant Strengthener Anti-Inflammatory Agent Barrier Support Oil Control Agent Tone Evener Anti-Aging Agent
Caprylic/Capric triglyceride GREAT
To provide emollient and moisturizing benefits, enhance product texture, and stabilize formulations.
Moisturizer Emollient Texture Enhancer Conditioner Anti-Frizz Agent Antioxidant Barrier Support Emulsifier Solvent
Cetearyl Alcohol GOOD
Stabilize and thicken emulsions while depositing a soft, emollient film that improves skin feel and hair manageability.
Moisturizer Emollient Texture Enhancer Conditioner Barrier Support Emulsifier
Pentylene Glycol GREAT
To elevate cosmetic formulations by delivering efficient hydration, actives solubilization, enhanced texture, and supplemental antimicrobial support—thereby improving both performance and sensory quality.
Hydrator Moisturizer Texture Enhancer Conditioner Soother Barrier Support Solvent Preservative
Passiflora Edulis Seed Oil NOT RATED
Retinol GREAT
To promote skin cell turnover, boost collagen production, reduce signs of aging, treat acne, and support scalp health and hair growth.
Exfoliant Anti-Aging Agent
Simmondsia Chinensis (Jojoba) Seed Oil GOOD
To deeply moisturize, balance oil production, protect skin and hair from oxidative stress, and soothe inflammation.
Moisturizer Emollient Texture Enhancer Conditioner Antioxidant Detoxifier Anti-Inflammatory Agent Barrier Support Oil Control Agent Anti-Aging Agent
Sclerocarya Birrea (Marula) Seed Oil GREAT
Provides deep hydration and lipid reinforcement to skin and hair, while delivering antioxidant defense and enhancing softness, shine, and resilience.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Antioxidant Soother Anti-Inflammatory Agent Barrier Support
Prunus Armeniaca (Apricot) Kernel Oil GREAT
To hydrate and soften skin and hair while strengthening the barrier and delivering antioxidant protection.
Moisturizer Emollient Antioxidant Soother Anti-Inflammatory Agent Barrier Support
Cetyl Ethylhexanoate GOOD
A light, oxidation-stable emollient ester used for a dry, silky skin feel and easy spreadability.
Emollient
Tripeptide-1 Palmitate GREAT
Stimulate collagen synthesis, improve skin firmness, and support cellular repair mechanisms in skin and scalp formulations.
Strengthener Anti-Inflammatory Agent Tone Evener Anti-Aging Agent
Palmitoyl Tetrapeptide-7 GREAT
To modulate inflammation, promote collagen integrity, and enhance skin elasticity and firmness through peptide signalling pathways.
Texture Enhancer Soother Anti-Inflammatory Agent Barrier Support Anti-Aging Agent
Brassica Oleracea Acephala Leaf Extract NOT RATED
Brassica Oleracea Italica (Broccoli) Extract NOT RATED
Tetrahexyldecyl Ascorbate GREAT
Deliver stable vitamin C activity to improve skin tone, stimulate collagen synthesis, and protect skin and hair from oxidative stress.
Antioxidant Strengthener Tone Evener Anti-Aging Agent
Chrysin NOT RATED
Persea Gratissima (Avocado) Oil GREAT
Hydrate and nourish skin and hair; deliver antioxidant protection and inflammation relief.
Moisturizer Emollient Conditioner Antioxidant Soother Anti-Inflammatory Agent Barrier Support
Linoleic Acid GOOD
An essential omega-6 fatty acid that supports the look of a healthy skin barrier and softens skin.
Barrier Support Emollient
Linolenic Acid GOOD
An omega-3 essential fatty acid used for barrier support, softening and skin comfort.
Barrier Support Emollient
Ceramide NP GREAT
To restore and maintain the skin's natural barrier, enhance hydration, and improve hair strength and resilience.
Moisturizer Emollient Strengthener Soother Anti-Inflammatory Agent Barrier Support
Xanthophylls NOT RATED
Phytosphingosine GREAT
Phytosphingosine strengthens skin and scalp barriers, reduces inflammation, balances the microbiome, and supports anti-aging and anti-acne effects.
Conditioner Soother Anti-Inflammatory Agent Microbiome Balance Agent Barrier Support Oil Control Agent Anti-Aging Agent
Phytosterols GOOD
Barrier-identical plant sterols used to support the moisture barrier and soothe the look of skin.
Barrier Support Soother
Jojoba Esters NOT RATED
Physalis Pubescens Fruit Juice NOT RATED
Stearyl Glycyrrhetinate NOT RATED
Oryza Sativa (Rice) Extract GOOD
Provide antioxidant defense and emollient support to enhance skin barrier resilience and improve hair/scalp feel.
Emollient Conditioner Antioxidant Soother Barrier Support UV Protector
Glycine Soja (Soybean) Oil GOOD
To hydrate and condition skin and hair while supplying antioxidant support and enhancing barrier function.
Moisturizer Emollient Texture Enhancer Conditioner Antioxidant Soother Barrier Support Oil Control Agent
Carthamus Tinctorium (Safflower) Seed Oil NOT RATED
Palmitoyl Hexapeptide-12 GOOD
A lipidated signal peptide used to support the appearance of firmer, smoother skin.
Anti-Aging Agent
Cetyl Palmitate GOOD
A waxy emollient ester used to soften skin and give creams, balms and sticks smooth structure and a velvety finish.
Emollient Texture Enhancer
Trehalose GREAT
To deliver deep, sustained hydration and barrier fortification while providing antioxidant protection and formulation stability — ensuring skin and hair remain supple, resilient, and balanced.
Hydrator Moisturizer Texture Enhancer Antioxidant Soother Microbiome Balance Agent Barrier Support
Lauric Acid GOOD
Serve as a fatty acid-based cleansing, emulsifying, and barrier-supporting component to improve skin and haircare product performance.
Texture Enhancer Cleansing Agent Soother Microbiome Balance Agent Barrier Support Oil Control Agent Emulsifier
Hyaluronic Acid Crosspolymer GREAT
Provide deep and sustained hydration; enhance skin barrier function; improve skin texture and elasticity.
Hydrator Moisturizer Texture Enhancer Barrier Support Anti-Aging Agent
Olea Europaea (Olive) Oil GOOD
Provide an emollient, antioxidant-containing lipid phase that enhances skin comfort and hair manageability.
Moisturizer Emollient Conditioner Cleansing Agent Antioxidant Barrier Support Solvent
Glucosamine HCL NOT RATED
Tocopheryl Acetate GOOD
Protect skin and hair from oxidative damage, support barrier integrity, and enhance product texture and conditioning performance.
Moisturizer Texture Enhancer Conditioner Antioxidant Anti-Aging Agent
Coco Caprylate/Caprate GOOD
To condition and soften skin and hair while improving the sensory feel, spreadability, and moisture retention of cosmetic formulations.
Moisturizer Emollient Texture Enhancer Conditioner Barrier Support Solvent
Pisum Sativum (Pea) Peptide GREAT
To enhance skin hydration and elasticity, promote even skin tone, and improve hair strength and volume.
Hydrator Antioxidant Strengthener Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Tocopherol (Vitamin E) GREAT
To provide antioxidant protection, moisturize and condition the skin and hair, support the skin’s barrier function, soothe irritation, and protect against environmental damage.
Moisturizer Emollient Conditioner Antioxidant Soother Barrier Support Anti-Aging Agent
Bambusa Vulgaris Leaf/Stem Extract NOT RATED
Optiphen™ GOOD
To inhibit microbial growth in cosmetic formulations and help maintain product safety and integrity.
Texture Enhancer Preservative
Carbomer GOOD
High-efficiency gel former and viscosity builder that stabilizes emulsions and suspends actives/pigments.
Texture Enhancer Cleansing Agent Emulsifier
Trideceth-6 Phosphate NOT RATED
N-Hydroxysuccinimide NOT RATED
Ceteareth-20 GOOD
To emulsify oil and water phases, stabilize formulas, improve texture and sensorial feel, and facilitate delivery of actives in both skincare and haircare products.
Texture Enhancer Emulsifier Solvent
Sodium Hydroxide GOOD
A strong alkali used at trace levels as a pH adjuster — to neutralize acids, set a formula’s target pH and activate gelling agents such as carbomer.
Laureth-23 NOT RATED
Steareth-20 NOT RATED
Propanediol GREAT
Improve hydration, solubilize actives, enhance texture and absorption, support barrier function.
Hydrator Emollient Barrier Support Solvent
Chlorhexidine Digluconate NOT RATED
Polysorbate 20 GOOD
To stabilise oil-in-water or water-in-oil mixtures, reduce interfacial tension, solubilise lipophilic actives, and improve formulation texture and performance in skin and hair care systems.
Texture Enhancer Cleansing Agent Emulsifier Solvent
Trisodium Ethylenediamine Disuccinate GOOD
A biodegradable EDTA-alternative chelator that stabilizes and helps preserve water-based formulas.
Chelating Agent
Chlorphenesin GOOD
A mild, stable cosmetic preservative used to broaden and reinforce a preservative system.
Preservative
Potassium Sorbate GOOD
Functions as a preservative (antimicrobial), protecting water-containing formulations primarily against yeasts and molds, with weaker activity against bacteria. Its activity is pH-dependent and strongest in acidic systems (effective below roughly pH 6, optimal near pH 4.4), so it is used in low-pH products and is commonly paired with a second preservative such as sodium benzoate for broad-spectrum coverage.
Preservative
Ethylhexylglycerin GOOD
A multifunctional additive that boosts preservative efficacy, provides deodorant activity, and conditions skin with a light, non-greasy feel.
Preservative Microbiome Balance Agent
The information provided in this review is based on internal research and publicly available sources. It is intended for general informational purposes only and does not constitute medical, legal, or regulatory advice. We do not guarantee the accuracy or completeness of this information. Users are encouraged to conduct their own research and consult appropriate professionals before making decisions based on this information.

The manufacturing partners for Drunk Elephant are not publicly disclosed. Many brands work with multiple contract manufacturers across different regions depending on production volume, product type, and regulatory requirements.

Exact sales numbers for Drunk Elephant are not publicly disclosed.

Drunk Elephant has successfully captured market share by focusing on a successful balance of marketing and formulation.

Replicating that success requires more than just copying a formula, it requires identifying a marketing strategy that is unique to your brand’s audience, associated with a great product offering.

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