The Beauty & Personal Care Brand Builder Series

The Beauty & Personal Care Brand Builder Series

Confidence in a Cream Anti-Aging Hydrating Moisturizer | Manufacturing and Formulation Insights

This page provides an ingredient-level review of Confidence in a Cream Anti-Aging Hydrating Moisturizer by IT Cosmetics. Below you’ll find the publicly available ingredient list, a dynamic ingredient breakdown linked to the FormuNova ingredient database, and a formula structure overview intended for cosmetic founders, product developers, and brand teams researching competitor product architecture in modern anti-aging creams and related Beauty & Personal Care categories. This page is a formulation and manufacturing review and does not imply or state any association between FormuNova and IT Cosmetics.

Full Ingredient List

Aqua / Water / Eau, Glycerin, Niacinamide, Cetearyl Alcohol, Squalane, Hydroxyethylpiperazine Ethane Sulfonic Acid, Glyceryl Stearate, Dimethicone, Butyrospermum Parkii Butter / Shea Butter, Myristyl Myristate, Ethylhexyl Palmitate, Phenoxyethanol, Peg-100 Stearate, Caprylic/Capric Triglyceride, Caprylyl Glycol, Pentylene Glycol, Sodium Polyacrylate, Tocopherol, Hydrolyzed Rice Protein, Citric Acid, Sodium Hyaluronate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Ceramide Np, Adenosine, Trisodium Ethylenediamine Disuccinate, Colloidal Oatmeal, Linalool, Hydroxypalmitoyl Sphinganine, Butylene Glycol, Caramel, Limonene, Benzyl Benzoate, Carbomer, Sodium Lactate, Citral, Polysorbate 20, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Parfum / Fragrance

Formulation Deep Dive

IT Cosmetics' Confidence in a Cream Anti-Aging Hydrating Moisturizer is formulated as a high-performance oil-in-water emulsion designed for intensive barrier repair and skin rejuvenation. The carrier system utilizes a sophisticated blend of glycerin, squalane, and Butyrospermum Parkii Butter (Shea Butter) to provide a rich, occlusive texture while Niacinamide (Vitamin B3) and Hydroxyethylpiperazine Ethane Sulfonic Acid offer gentle enzymatic exfoliation and tone correction. The active performance is driven by a synergistic combination of Ceramide NP for lipid replenishment, Sodium Hyaluronate for multi-depth hydration, and a peptide complex featuring Palmitoyl Tripeptide-1 and Palmitoyl Tetrapeptide-7 to stimulate collagen synthesis and improve elasticity. The formula is stabilized with a robust polymer network including Sodium Polyacrylate and Carbomer, utilizing a preservation system of Phenoxyethanol and Ethylhexylglycerin to maintain the integrity of the botanical and peptide-rich matrix.

Formula Structure Overview

This formula has a 54% match with ingredients from our research database. Among the matched ingredients, the main functional themes identified are categorized as moisturizer, barrier support, conditioner, and emollient ingredients.

Reviewed Ingredient Coverage
54%
Matched Ingredients
21

Ingredient Analysis

About our ratings
Water GREAT
Purified water serves as the primary, high-quality solvent in most cosmetics.
Solvent
Glycerin GREAT
To attract and retain moisture in the skin and hair, enhancing hydration and improving barrier function.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Soother Barrier Support Anti-Aging Agent Solvent
Niacinamide GREAT
To enhance skin and scalp health by improving barrier function, reducing inflammation, and providing antioxidant protection.
Hydrator Moisturizer Antioxidant Strengthener Anti-Inflammatory Agent Barrier Support Oil Control Agent Tone Evener Anti-Aging Agent
Cetearyl Alcohol GOOD
Stabilize and thicken emulsions while depositing a soft, emollient film that improves skin feel and hair manageability.
Moisturizer Emollient Texture Enhancer Conditioner Barrier Support Emulsifier
Squalane Oil GREAT
To provide moisturization and enhance the skin and hair's barrier function.
Moisturizer Emollient Texture Enhancer Antioxidant Barrier Support
Hydroxyethylpiperazine Ethane Sulfonic Acid NOT RATED
Glyceryl Stearate GOOD
To stabilize oil and water mixtures, enhance product texture, moisturize skin, and condition hair in cosmetic formulations.
Emollient Texture Enhancer Conditioner Emulsifier
Dimethicone GOOD
Forms a protective barrier, locks in moisture, smooths skin and hair texture, and enhances product application.
Moisturizer Emollient Texture Enhancer Conditioner Anti-Frizz Agent Barrier Support
Butyrospermum parkii (Shea) Butter GREAT
To hydrate and reinforce the skin and hair barrier, diminish inflammation, and protect from oxidative stress while improving texture and manageability.
Moisturizer Emollient Conditioner Anti-Frizz Agent Antioxidant Anti-Inflammatory Agent Barrier Support Anti-Aging Agent UV Protector Emulsifier
Myristyl Myristate NOT RATED
Ethylhexyl Palmitate NOT RATED
Phenoxyethanol NOT RATED
Peg-100 Stearate NOT RATED
Caprylic/Capric triglyceride GREAT
To provide emollient and moisturizing benefits, enhance product texture, and stabilize formulations.
Moisturizer Emollient Texture Enhancer Conditioner Anti-Frizz Agent Antioxidant Barrier Support Emulsifier Solvent
Caprylyl Glycol GREAT
Enhances hydration, texture, and skin/hair conditioning while improving emulsion stability.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Anti-Frizz Agent Microbiome Balance Agent Barrier Support Emulsifier
Pentylene Glycol GREAT
To elevate cosmetic formulations by delivering efficient hydration, actives solubilization, enhanced texture, and supplemental antimicrobial support—thereby improving both performance and sensory quality.
Hydrator Moisturizer Texture Enhancer Conditioner Soother Barrier Support Solvent Preservative
Sodium Polyacrylate NOT RATED
Tocopherol (Vitamin E) GREAT
To provide antioxidant protection, moisturize and condition the skin and hair, support the skin’s barrier function, soothe irritation, and protect against environmental damage.
Moisturizer Emollient Conditioner Antioxidant Soother Barrier Support Anti-Aging Agent
Hydrolyzed Rice Protein GOOD
To create a substantive protein film that conditions hair cuticles, seals in skin moisture, smooths texture, and reduces static.
Hydrator Moisturizer Texture Enhancer Conditioner Anti-Frizz Agent Barrier Support
Citric Acid NOT RATED
Hyaluronic Acid GREAT
To provide intense hydration, plump the skin, reinforce the skin’s barrier, and diminish signs of aging.
Hydrator Moisturizer Barrier Support Anti-Aging Agent
Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate NOT RATED
Ceramide Liposome GREAT
Rebuild the skin’s lipid matrix while delivering sustained hydration and a conditioned finish for both skin and hair.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Strengthener Barrier Support Solvent
Adenosine GREAT
Stimulates collagen production, reduces wrinkles, and soothes skin irritation.
Soother Anti-Inflammatory Agent Barrier Support Tone Evener Anti-Aging Agent
Trisodium Ethylenediamine Disuccinate NOT RATED
Colloidal Oatmeal GREAT
To hydrate, soothe, and protect the skin by forming a barrier that retains moisture and mitigates inflammation.
Hydrator Moisturizer Emollient Astringent Antioxidant Soother Anti-Inflammatory Agent Microbiome Balance Agent Barrier Support
Linalool NOT RATED
Hydroxypalmitoyl Sphinganine NOT RATED
Butylene Glycol GOOD
To hydrate and condition skin and hair, enhance the absorption of active ingredients, and improve product texture and stability.
Hydrator Moisturizer Emollient Texture Enhancer Conditioner Solvent Preservative
Caramel NOT RATED
Limonene NOT RATED
Benzyl Benzoate NOT RATED
Carbomer GOOD
High-efficiency gel former and viscosity builder that stabilizes emulsions and suspends actives/pigments.
Texture Enhancer Cleansing Agent Emulsifier
Sodium Lactate GREAT
To deeply hydrate skin and hair, support the skin barrier, improve texture, and balance pH.
Hydrator Moisturizer Texture Enhancer Conditioner Anti-Frizz Agent Exfoliant Barrier Support
Citral NOT RATED
Polysorbate 20 GOOD
To stabilise oil-in-water or water-in-oil mixtures, reduce interfacial tension, solubilise lipophilic actives, and improve formulation texture and performance in skin and hair care systems.
Texture Enhancer Cleansing Agent Emulsifier Solvent
Palmitoyl Tripeptide-1 NOT RATED
Palmitoyl Tetrapeptide-7 NOT RATED
Parfum / Fragrance NOT RATED
The information provided in this review is based on internal research and publicly available sources. It is intended for general informational purposes only and does not constitute medical, legal, or regulatory advice. We do not guarantee the accuracy or completeness of this information. Users are encouraged to conduct their own research and consult appropriate professionals before making decisions based on this information.

The manufacturing partners for IT Cosmetics are not publicly disclosed. Many brands work with multiple contract manufacturers across different regions depending on production volume, product type, and regulatory requirements.

Exact sales numbers for IT Cosmetics are not publicly disclosed.

IT Cosmetics has successfully captured market share by focusing on a successful balance of marketing and formulation.

Replicating that success requires more than just copying a formula, it requires identifying a marketing strategy that is unique to your brand’s audience, associated with a great product offering.

At FormuNova, we specialize in helping brands move past imitation to create high-performance product offerings with potential to outperform the current market leaders. Let’s discuss your launch strategy.

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Made in USA
Macro close-up of clear cosmetic serum or essence with visible air bubbles. Ideal for beauty branding, cosmetic ads, skincare ingredient design, or clean and minimal product presentations.